The two most popular color models that are used in print, digital images and video (2024)

Color is an incredibly complex part of video and there are many unique ways of handling it. With the different ways to represent and display color, there's still only two most popular color models out there. They are:

  • CMYK
  • RGB

What's a Color Model?

A color model is a mathematical way of describing colors, usually as tuples of numbers with either three or four values per tuple. When a color model is combined with a description of how to interpret the tuples, the combination of these things is called a color space.

Frequently, the terms color model and color space are used interchangeably to talk about how to handle colors, but this isn't correct. Making it a bit more confusing, there are color models and color spaces with the same name, increasing the chances of debate about whether something is a color space or a color model. For example, RGB can be used to talk about a color model or a color space. But they are different concepts. It's best if you can to try to use the complete name for a color space. For example, you might say 'common color spaces based on the RGB color model include Adobe RGB and CIE RGB' or similar. You can see even with this example how easy it would be to shorten to RGB and use that term interchangeably...creating confusion. Its an example of a lossy compression of data in discussion that doesn't work out too well!

Color models are interesting because they can be broken into two categories two different ways.

Color models can be based on physics or human perception

First, a color model can be based generally on physics, or more specifically on the way humans perceive color. A physics based color model might yield more detailed, accurate depictions of color, but models based on human perception tend to allow for more efficient storage and transmission of color data.

Color models can be additive or subtractive

Second, a color model can be additive or subtractive. An additive model means that you add colors together to create other colors. In a subtractive model you remove colors in order to create other colors. For the additive model, you start with a black background and add your color. For the subtractive model you start with a white background and remove your color.

Color models can be based on any colors

Typically color models are built using three colors. You use these colors to mix and create other colors, or extract information and create colors. There are all kinds of models -- no doubt in grade school you learned the RYB color model, a subtractive color model that uses red, yellow, and blue to create colors. While a color model can be created using any three colors, not all color combinations allow you to as easily create as many colors as other combinations.

Popular Color Model #1: CMYK

One of the most well known color models around is CMYK. CMYK stands for Cyan, Magenta, Yellow, and Key. It's not used in video, it's used in print and still images. Color models for print are always subtractive. The way this model works, is by starting with a white background and then masking colors until arriving at the desired color. The ink on the paper reduces the light that would otherwise be reflected as white, instead reflecting the color you choose. For example, white light with red extracted creates cyan. White light with green extracted leaves magenta. And so on, for all colors.

While CMYK is generally not used for video, you'll find it in print, PDFs, graphics and still images of all kinds. So it's important to acquaint yourself with it anyway, because you might need to convert from CMYK to RGB for use in a video.

Popular Color Model #2: RGB

RGB stands for Red, Green, Blue and is one of the most popular color models around. RGB is used for almost all devices that will display video - cell phones, computer screens, TV screens, you name it it's using an RGB color model. The RGB color model is also used for capturing video - most cameras use some variation on the RGB color model. It's an additive color model, meaning you'll obtain white by mixing the maximum value for each color (red, green, and blue) together. RGB is considered one of the best color models, since all visible colors are made up of varying amounts of red, green, and blue.

The two most popular color models that are used in print, digital images and video (2024)

FAQs

The two most popular color models that are used in print, digital images and video? ›

There are many that are used, but the most popular are RGB and CMYK. The RGB color space, which stands for red-green-blue, is most often used on computer screens and digital devices. It uses varying degrees of those three colors via light added together to achieve other colors.

What are the 2 most common color models? ›

There are several established color models used in computer graphics, but the two most common are the RGB model (Red-Green-Blue) for computer display and the CMYK model (Cyan-Magenta-Yellow-black) for printing. Notice the centers of the two color charts.

What are the two main color systems for digital video? ›

There are two major color systems in the digital and print design industries: the RGB color system and the CMYK color system.

Which color model is most commonly used in printing? ›

CMYK is a four-color process and stands for cyan, magenta, yellow and key (black), and is preferred for use on printed materials because it helps achieve a true color.

What is the most common color model for video? ›

Two common color models in imaging are RGB and CMY, two common color models in video are YUV and YIQ. YUV uses properties of the human eye to prioritize information. Y is the black and white (luminance) image, U and V are the color difference (chrominance) images. YIQ uses similar idea.

What are the 2 most popular colors? ›

2. Green. Green is favored by 22% of the world's population, mostly men, making it the second most favorite color after blue. The color green is a symbol of nature, growth, harmony, fertility, environment and good health.

What are the 2 color systems? ›

While the CMYK color system is subtractive, RGB is a light additive color model, and colors are added together to create lighter colors. The system starts with Black (screen), then adds the variations of Red, Green, and Blue lights to create colors, and when all the lights are combined, the result is White.

What are the two color models in computer graphics? ›

The CMYK color model is a subtractive color model and stands for cyan, magenta, yellow, and black. The RGB color model is an additive color model and stands for red, green, and blue.

Which color system is used in video? ›

This includes things like your TV and computer monitor. Each pixel on these screen types displays the RGB colors and creates images and designs we recognize. The RGB color model is also used in component video display signals.

What are two modes of colours commonly used in graphics design? ›

RGB and CMYK are the two most widely used color spaces or modes in graphic design. While they both have advantages, they are each more suited for particular projects than the other. To determine which is ideal for your design job, it's critical to understand the CMYK and RGB color spaces.

Which color model is best? ›

As a quick reference, the RGB color mode is best for digital work, while CMYK is used for print products. But to fully optimize your design, you need to understand the mechanisms behind RGB vs CMYK.

What is the color model used to print? ›

The CMYK color model (also known as process color, or four color) is a subtractive color model, based on the CMY color model, used in color printing, and is also used to describe the printing process itself. The abbreviation CMYK refers to the four ink plates used: cyan, magenta, yellow, and key (black).

What color mode is used most widely in print? ›

CMYK Colour Mode

CMYK (Cyan, Magenta, Yellow, Key/Black) is the colour space for printed materials, so you should be using the CMYK colour profile for any design that will be physically printed.

What are the digital color models? ›

Color Models: Color models define how colors are created and represented digitally. They describe the mathematical calculations and combinations of primary colors used to generate a wide range of colors. Examples of color models include RGB (Red, Green, Blue) and CMYK (Cyan, Magenta, Yellow, and Black).

Is RGB or CMYK better for video? ›

Because the mediums emit color as red, green, or blue light, RGB is perfect for digital media design.

What is a color model in video? ›

Color space is a mathematical representation of a range of colors. When referring to video, many people use the term “color space” when actually referring to the “color model.” Some common color models include RGB, YUV 4:4:4, YUV 4:2:2, and YUV 4:2:0.

What are two common color modes? ›

Color modes are the settings designers use to show colors consistently across devices and materials. Commonly used modes are LAB, RGB, CMYK, index, grayscale and bitmap, which differ in quality and file size.

What are the 2 categories of color schemes? ›

Aesthetic color schemes are used to create style and appeal. Colors that create a harmonious feeling when viewed together are often used together in aesthetic color schemes. Practical color schemes are used to inhibit or facilitate color tasks, such as camouflage color schemes or high visibility color schemes.

What are the primary colors models? ›

There are three commonly used primary colour models: RGB (red, green, and blue), CMY (cyan, magenta, and yellow), and RYB (red, yellow, and blue). The colour variations between the models are due to the differences between additive and subtractive colour mixing.

What are the two color mixing models? ›

The basis behind these color models lies in breaking the visible light spectrum into its most dominant regions — red, green and blue. In doing so, additive and subtractive color mixing allows the human eye to create a whole spectrum of colors.

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